Industry NewsConference highlights how to grow the plant-based category
Conference highlights how to grow the plant-based category
If you want to succeed in the plant-based food and beverage category, keep an eye on the shopping behaviours of Gen Z, ensure you engage shoppers with authentic messaging and stock the aisles with products that stand-out from me-too offerings.
These are just some of the insights at the recent Plant-Based Foods of Canada annual conference, “Navigating a Changing Landscape,” held February 7 at the Maple Leaf Foods ThinkFOOD! Centre in Mississauga, Ont.
More than 100 people attended the annual event to hear industry experts, suppliers and retailers share their ideas about the evolving plant-based food and beverage market.
Grocery Business attended the conference. Here are highlights in photos.
Leslie Ewing, Plant-Based Foods of Canada; Michael Graydon, Food, Health and Consumer Products of CanadaBrian Jackson, CPG Brand Management; Melinda Zoccoli, UNIF Canada and Charles Buhagiar, Metro OntarioErrol Cerit and Michi Furuya Chang, Food, Health and Consumer Products of CanadaBrian Jackson, CPG Brand Management; Rachel Marshall, Michael Di Pierro, UNFI Canada; Jen Wilkinson, Propel BrandsValèrie Racicot, Andrew Kaikai, Danone CanadaDinah Martinez, Arsalan Ahmed, Conagra Brands; Rafael Davila, Metro OntarioKairen Wu, Simply Protein; Tim Main, Wellness Natural; Erin Thomson, Hain Celestial CanadaTricia Ryan, Planted Life; Jim Kavanagh, Brandseed MarketingMike Sima, BritON; Arsalan Ahmed and Lynne Strickler, Conagra BrandsMaria Penney, Metro Ontario; Sabrina McManus, LeBeauJoe Jackman, Catapult Capital Partners, keynote speakerMichael Graydon, Food, Health and Consumer Products of CanadaTimothy Coolen, Ingredion; Sarah Sowden, Nuts for Cheese Adam Grogan, Greenleaf FoodsChris Renner, Dole; Michael Lines, Wellness NaturalFrancis Parisien, NIQ; Kristine Churchward, BritOnLeslie Ewing, FHCP; Rafael Davila, Metro Ontario; Dinah Martinez, Conagra Brands; Andre Manuel, NotCo; Erin Thomson, Hain Celestial; Kyle Marsham, Marsham/Greenfresh Michael Lines, Wellness Natural with panelists Ben Gibbons,Waterpoint Lane and Perry Caicco, Origin Merchant PartnersMatt LeBeau, far left and Jen Wilkinson, Propel Natural Brands with retail panelists Faith Sobey, Sobeys (on screen), Sabrina McManus, formerly with Loblaw, and Charles Buhagiar, Metro Ontario
